Which of the following is not an example of an organization managing its primary activities on the Porter’s value chain framework? a. A retailer has changed its supply chain partner to provide faster delivery for online orders b. A car manufacturer has adopted a JIT inventory system to cut lead time c. A retailer has developed a sophisticated information system to shorten customer response time d. A hardware store adopts a flexible exchange and return policy e. A university provides

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter1: An Overview Of Strategic Marketing
Section1.2: Dollar Shave Club: The Company For Men
Problem 2C
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Which of the following is not an example of an organization managing its primary activities on the Porter’s value chain framework?

a.

A retailer has changed its supply chain partner to provide faster delivery for online orders

b.

A car manufacturer has adopted a JIT inventory system to cut lead time

c.

A retailer has developed a sophisticated information system to shorten customer response time

d.

A hardware store adopts a flexible exchange and return policy

e.

A university provides unique weekend programs for students who have full-time jobs

 

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