When do consumers want to learn more about a product? O When customer involvement is high. O When the company advertises more often. O When prices are reduced. O When brand awareness is increased.

Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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1
**
=
!!!
8
When do consumers want to learn more about a
product?
56°F
Cloudy
DO
When customer involvement is high.
When the company advertises more
often.
When prices are reduced.
When brand awareness is increased.
SUBMIT
Q Search
Ar
Transcribed Image Text:1 ** = !!! 8 When do consumers want to learn more about a product? 56°F Cloudy DO When customer involvement is high. When the company advertises more often. When prices are reduced. When brand awareness is increased. SUBMIT Q Search Ar
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