What is an unsought product? How do marketersmake such products attractive to consumers?

Q: How do marketers of watches use marketing and advertising to reinforce consumers to buy them? Give…

A: Every marketing team's main objective is to market its product in different ways to maximize its…

Q: How can marketing research determine if consumers will buy a product they have never seen, and never…

A: Marketing research refers to a process of collecting, analyzing and interpreting consumer…

Q: What is Customer Lifetime Value? Why is it important?

A: Customer lifetime value refers to the net worth of business done with a customer throughout their…

Q: Why is Product Invention important for the marketers?

A: Innovation can be elucidated as the creation of something new which can be useful to humans. Most of…

Q: What is the difference between ultimate consumers and organizational buyers?

A: Ultimate consumers: It means the people who bought the goods and services to use for their own use.…

Q: What is market sagmentation and benefits?

A: Segmentation is the process of splitting your targeted market into groups that may be reached.…

Q: Suppose you want to promote a line of costume jewelry to upper-middle class teenaged girls. What…

A: Ans. Whenever a consumer purchase something then there are a lot of factors that affect the decision…

Q: How do marketers typically measure productmixes?

A: Marketers- An individual who is responsible for generating an involvement chain between the consumer…

Q: Why are marketers intrested in customer value?

A: Customer value is a pretty erratic phenomenon that depends on both internal and external factors.…

Q: Is the consumer marketing approach taken by "LIVE TESTS" appropriate for all B- to-B marketers?…

A: Live test is a way of testing a new product or campaign before a market wide launch of the product…

Q: What are some products that make their appeals primarily to the id? To the superego? To the ego?…

A: Disclaimer: Since you have asked multiple question, we will solve the first question for you. If you…

Q: What is Undifferentiated Marketing?

A: Various marketing devices have various applications for each category of people, but the general…

Q: How does marketing shape consumers needs and wants?

A: Marketing is about fulfilling consumer needs and wants in a most efficient way, so that it is…

Q: What is selective exposure?  Why do consumers engage in it?

A: Consumers - Person who purchases and uses things from the market. A person who purchases goods and…

Q: What is a  survey of buyer intentions?

A: The research in marketing entails the business to perform different experiment to assess their Mary…

Q: What is utility? how does marketing create differentforms of utility?

A: Utility refers to a term that means the total satisfaction derived from the consumption of…

Q: CHARACTERISTICS IF YOU ARE A MARKETER, HOW ARE YOU GOING TO HANDLE THOSE TYPE TYPES OF BUYER OF…

A: How to handle these types of buyers : 1. Value buyers - these customers understand value and want…

Q: Do marketers need to create separate products and marketing programs for each generation?

A: In this dynamic world, marketers must consider the need for separate marketing strategies to target…

Q: Describe the need versus the want for the following products, Powerade, Adidas and Samsung

A: Need is the basic requirement for any product or service. It includes the basic requirements of…

Q: How do marketers attempt to shape consumers’learning?

A: Consumers forms their perceptions about the product or service slowly and gradually based on the…

Q: What is Desirable products?

A: The product is the single most obvious and important component of a marketing program. To the…

Q: Young children seldom have any money of their own to spend, nor can they get to the store to buy…

A: Marketing is a sequential process that is customer-oriented. Brands market their product/services…

Q: Does buying Kashi cereal satisfy a consumer’s functional orpsychological needs? How might this…

A: For example, suppose Tom ran out of toothpaste and went out to buy a new one; Tom purchased the…

Q: Describe the level of market orientation that currently exists in your company. How will a market…

A: Previously company used to be organisation centric and used to create products with prejudices and…

Q: What is meant by product nonuse, and why is it aconcern of marketers?

A: Product Nonuse is a post purchase consumer behaviour which is a recent case of concern for…

Q: What is relationship marketing ?

A: Relationship marketing is a form of marketing that focuses on building a better relationship with…

Q: What are the buying criteria of each member?

A: There are different organizations and industries that are active these days. There are different…

Q: What are the outcomes of creating superior customer value? Why should companies pay attention to…

A: In the market, there are many products and services available. There are many producers producing…

Q: Why would consumers knowingly buy counterfeit luxurybrands?

A: Customer orders are the customer's needs and preferences. They order the goods and services they are…

Q: What is a consumer product? Describe the characteristics of each type of consumer product and give…

A: Generally, any object offered for sale is referred to as a product. A product might be either a…

Q: How do marketers aid or influence the product disposal or deacquisition part of the consumption…

A: Every product has a life cycle from it's inception to its growth - maturity - decline. Disposal of a…

Q: How is an uncontrollable variable in the external environment extremely important to marketing…

A: The marketing environment is termed so as it comprises numerous internal and external factors that…

Q: riefly explain why marketers keen to maximise customers' lifetime value?

A: Marketing is to build customers. It influencers customers to understand their needs and seek a…

Q: If you area MARKETER,HOW ARE YOU GOING TO HANDLE THOSE Type of buyers ?

A: Disclaimer: Since you have posted a question with multiple sub-parts, so as per company policy we…

Q: What is Personal marketing ?

A: Personal marketing is a set of tactics aimed at improving your professional and personal attributes.…

Q: What is customer lifetime value and why is it an important metric for marketers to consider?

A: Customer is the king in the market. attracting more and more customer towards the product or company…

Q: What is a brand community, and why is it of interest to marketers?

A: A brand is a name,logo, jingle or a tagline which is associated with a company offering of products…

Q: What is a target marketing strategy?

A: Marketing consists of different strategies to make sales. Organizations dedicate marketing teams to…