Using the three different market segments: Baby Boomers, Generation X, and Generation Y / Millennials, how does segmentation play a big part in marketing products and services?
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Economics
Using the three different market segments: Baby Boomers, Generation X, and Generation Y / Millennials, how does segmentation play a big part in marketing products and services?
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- What would be required for consumers to have the necessary knowledge about a product and how it was made so that they could make an informed and ethical decision? The media? Commercial watchdog groups? Social-issues campaigns? Something else?What do you think are the most important competencies you must possess in order to be successful in running your chosen business?Please show formula and answer for the highlighted in yellow.