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- Ms. Schauna Chauhan the CEO of Parle Agro, plans to start off with a new range of productsfor Health Drinks. Chalk out consumer research techniques and tactics that can be used to understand consumer’s behaviour for this new upcoming product.Never have we known more about the importance of addressing the lifestyle factors that pose the most serious threats to Americans’ health; how to motivate, support, and assist individuals to make lasting lifestyle changes; and how to support and assist health care professionals to deliver evidence-based preventive care aimed at behavioral change. Question: In your opinion, how has the COVID-19 pandemic affected the above statement that "changing health-related behavior represents a prime target for improving national health and health care"? In other words, I am looking for you to dig deep into your thoughts and research and consider the effect of the pandemic on our national healthcare platform as we move forward. What national changes have you seen, due to the pandemic, that will affect the future population health of our country?Never have we known more about the importance of addressing the lifestyle factors that pose the most serious threats to Americans’ health; how to motivate, support, and assist individuals to make lasting lifestyle changes; and how to support and assist health care professionals to deliver evidence-based preventive care aimed at behavioral change. Question: In your opinion, how has the COVID-19 pandemic affected the above statement that "changing health-related behavior represents a prime target for improving national health and health care"? Dig deep into your thoughts and research and consider the effect of the pandemic on our national healthcare platform as we move forward. What national changes have you seen, due to the pandemic, that will affect the future population health of our country?
- 1. Discuss how this technology could affect the market and marketers with respect to consumer behaviour. Now check this out https://www.bbc.com/reel/playlist/100-women?vpid=p07r9vbnUsing your skills on market analysis. Is the pre-teen market really worth going after. If yes why, if no why?-Can you Present a diagram of the consumer decision process and describe the role of marketing in each stage of this process which can be adapted in healthcare services?