Suppose you own a small company thatmanufactures baseball equipment. You are aware thatRussia is a large market, and you are consideringexporting your products there. However, you knowyou need to learn more about Russian culture beforemaking contact with potential business partners. Whatsteps could you take to improve your culturalawareness?

ENGR.ECONOMIC ANALYSIS
14th Edition
ISBN:9780190931919
Author:NEWNAN
Publisher:NEWNAN
Chapter1: Making Economics Decisions
Section: Chapter Questions
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Suppose you own a small company that
manufactures baseball equipment. You are aware that
Russia is a large market, and you are considering
exporting your products there. However, you know
you need to learn more about Russian culture before
making contact with potential business partners. What
steps could you take to improve your cultural
awareness?

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