Mr Marcus Ng is a computer engineer who has recently developed an app which helps users keep track of medical information, doctor’s appointments, and prescriptions. Information about the user is stored in this app, including what prescriptions they are taking and how frequently they schedule doctor’s appointments. As the developers of the app, Mr Marcus and his company have access to this information. The marketing department requests Mr Marcus supply them with customer-specific information so they can better target ads and app suggestions to the users. Mr Marcus understands that he is part of a company, but also feels that the privacy of the app users should be protected. Additionally, Mr Marcus feels that as an engineer, he should be responsible to those who use his technology. How does Mr Marcus determine how much of the user’s information should be shared with marketing? Is this an ethical use of information or a violation of the user’s privacy?

Principles of Information Systems (MindTap Course List)
13th Edition
ISBN:9781305971776
Author:Ralph Stair, George Reynolds
Publisher:Ralph Stair, George Reynolds
Chapter2: Information Systems In Organizations
Section: Chapter Questions
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Mr Marcus Ng is a computer engineer who has recently developed an app which helps users keep track of medical information, doctor’s appointments, and prescriptions. Information about the user
is stored in this app, including what prescriptions they are taking and how frequently they schedule doctor’s appointments. As the developers of the app, Mr Marcus and his company have access to this information.
The marketing department requests Mr Marcus supply them with customer-specific information so they can better target ads and app suggestions to the users. Mr Marcus understands that he is part of a company, but also feels that the privacy of the app users should be protected. Additionally, Mr Marcus feels that as an engineer, he should be responsible to those who use his technology.
How does Mr Marcus determine how much of the user’s information should be shared with marketing? Is this an ethical use of information or a violation of the user’s privacy?
Elaborate your answer.

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