Management Agency Relations and the Duty of Loyalty Company A is a manufacturer of consumer electronics products. They hired Agency B to handle their sales and distribution in a specific region. As part of the agreement, Agency B was given exclusive rights to distribute Company A's products in that region. However, Company A has been receiving complaints from retailers and customers about the poor quality of service provided by Agency B. In addition, Company A has discovered that Agency B has been selling its products to unauthorized retailers, violating the exclusive distribution agreement. What should Company A do?

Understanding Business
12th Edition
ISBN:9781259929434
Author:William Nickels
Publisher:William Nickels
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
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Management
Agency Relations and the Duty of Loyalty
Company A is a manufacturer of consumer electronics products. They hired Agency B to handle their
sales and distribution in a specific region. As part of the agreement, Agency B was given exclusive
rights to distribute Company A's products in that region. However, Company A has been receiving
complaints from retailers and customers about the poor quality of service provided by Agency B. In
addition, Company A has discovered that Agency B has been selling its products to unauthorized
retailers, violating the exclusive distribution agreement. What should Company A do?
Transcribed Image Text:Management Agency Relations and the Duty of Loyalty Company A is a manufacturer of consumer electronics products. They hired Agency B to handle their sales and distribution in a specific region. As part of the agreement, Agency B was given exclusive rights to distribute Company A's products in that region. However, Company A has been receiving complaints from retailers and customers about the poor quality of service provided by Agency B. In addition, Company A has discovered that Agency B has been selling its products to unauthorized retailers, violating the exclusive distribution agreement. What should Company A do?
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