Jointsoft is a great over-the-counter arthritis medication, but who will ever know about it? Unfortunately, many people with arthritis tend to be elderly and rather immobile, so advertisers of arthritis medications face limitations in ways to get their messages across. Currently, their best modes of advertisement are commercials on daytime TV, advertisements in select magazines, fliers in convalescent homes, and advertisements on certain Web pages. Marketing managers for Jointsoft are investigating these four modes of advertisement in four small communities (with a different mode of advertisement in each community). The marketing managers have selected 33 days at random and are looking at the daily sales (in dollars) in each of the communities on each of these days. Here is what they have to work with.
Contingency Table
A contingency table can be defined as the visual representation of the relationship between two or more categorical variables that can be evaluated and registered. It is a categorical version of the scatterplot, which is used to investigate the linear relationship between two variables. A contingency table is indeed a type of frequency distribution table that displays two variables at the same time.
Binomial Distribution
Binomial is an algebraic expression of the sum or the difference of two terms. Before knowing about binomial distribution, we must know about the binomial theorem.
Jointsoft is a great over-the-counter arthritis medication, but who will ever know about it? Unfortunately, many people with arthritis tend to be elderly and rather immobile, so advertisers of arthritis medications face limitations in ways to get their messages across. Currently, their best modes of advertisement are commercials on daytime TV, advertisements in select magazines, fliers in convalescent homes, and advertisements on certain Web pages.
Marketing managers for Jointsoft are investigating these four modes of advertisement in four small communities (with a different
Trending now
This is a popular solution!
Step by step
Solved in 3 steps with 2 images