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- What is Dell's strategy for success in the market place? Does the company rely primarily on consumer intimacy, operational excellence, or product leadership consumer proposition?1. Evaluate American Express in terms of its competitors. How well is it positioned? How has it changed over time? In what segments of its business does American Express face the most competition? 2. Discuss the company's decision to grow beyond its core affluent consumer base. What did this do for the company and the brand?What key marketing metrics do you think PepsiCo should use to evalute the performance of Naked Juice? Would these measures be different for its traditional carbonated soft drink and , if so, how?
- SWOT and TOWS analysis of Kellogg's UK Marketing. What are the Internal environmental analysis and External environmental analysis on Kelloggs?Who is winning the coffee war Starbucks or Dunkin’ Donuts and why? Explain which growth strategies have been pursued by Starbucks and Dunkin’ Donuts in the past? Which strategies do you believe will be most successful for two firms in the future? Why? What new marketing concept will “you” implement towards market penetration if given the opportunity?why pepsi company is consider as the best company in the world?
- What are the implications for Kellogg following the COVID 19 and what are yourtakeaways?Analyze the industry Nike competes in using Porter's 5-Forces framework. Clearly define the industry that Nike operates in. Identify whether the force is high, moderate, or low for each force. Explain your rationale for each force. Using the conclusions of each force, suggest whether the industry is attractive (i.e., profitable) or not. Explain your rationale.Discuss about how Nike can become a more socially responsible company/organisation in a scenario of a rapidly evolving marketing environment. based on the market analysis SWOT analysis and PESTEL analysis