Examples of information as facts include (select all that apply):  TV program listings  Stock prices Pizza recipe Protein folding instructions Map directions Examples of information as instructions include (select all that apply):  TV program listings Stock prices Pizza recipe Protein folding instructions Map directions Which one of the following statements is correct?  Most information goods are physically excludable.  Digital rights management is one way to deal with the problem of excludability.  Experience goods are best sold to those who have not experienced them yet.  Most information goods are not experience goods.

Principles of Economics, 7th Edition (MindTap Course List)
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ISBN:9781285165875
Author:N. Gregory Mankiw
Publisher:N. Gregory Mankiw
Chapter11: Public Goods And Common Resources
Section: Chapter Questions
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  1. Examples of information as facts include (select all that apply): 
    1. TV program listings 
    2. Stock prices
    3. Pizza recipe
    4. Protein folding instructions
    5. Map directions
  2. Examples of information as instructions include (select all that apply): 
    1. TV program listings
    2. Stock prices
    3. Pizza recipe
    4. Protein folding instructions
    5. Map directions
  3. Which one of the following statements is correct? 
    1. Most information goods are physically excludable. 
    2. Digital rights management is one way to deal with the problem of excludability. 
    3. Experience goods are best sold to those who have not experienced them yet. 
    4. Most information goods are not experience goods. 
  4. The value of information is defined as:
    1. Value(best decision | informed) – Value(best decision | uninformed) 
    2. Value(best decision | uninformed) – Value(best decision | informed) 
    3. Value(best decision | informed) – Value(worst decision | informed) 
    4. Value(worst decision | uninformed) – Value(worst decision | informed) 
    5. Value(best decision) - Value(worst decision) 
  1. Using information to add value to a product or purchasing experience, demand curve shift occurs… 
  1. Up and to the left 
  2. Up and to the right 
  3. Down and to the left 
  4. Down and to the right 
  5. It does not shift at all 
  1. The following are all examples of "freemium" models (select all that apply):
  1. Razors: Come with free blades
  2. LinkedIn: Set up a career profile before paying for advanced features
  3. Spotify: New members can listen to 50 songs before choosing a subscription level
  4. Google search: Search results provided by a search engine
  5. com: An online dating platform that allows users to see photos, but pay to contact people
  6. Bundling is an effective strategy to capture market share when faced with competition. Why does this work?
    1. Competitors offer the same items at higher prices
    2. Tangible goods have high marginal costs
    3. Intangible goods have high marginal costs
    4. People purchase the bundle for key items they want, then don’t buy competing items because they already have them
    5. By the Central Limit Theorem, willingness to pay gets harder to predict

 

  1. When Slack created purchase options for its project management software with Standard, Plus, and Enterprise versions, it applied what type of pricing?

 

  1. Two-sided
  2. Bundling
  3. Goldilocks
  4. Tying
  5. Freemium

 

  1. Why is bundling typically less successful for tangible goods than it is for intangible goods? (select all that apply):

 

  1. Marginal costs (MC) are higher
  2. MC of items can exceed WTP (One should not include such items in a bundle)
  3. Items are more likely to be substitutes
  4. Inspection paradox
  5. Micropayments
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