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Discuss the concept of customer relationship management and mention ways by which a sales person can achieve it.
Step by step
Solved in 3 steps
- What are some unique challenges a sales representative encounters when trying to establish a customer connection. What areas and industries might have similar difficulties and situations?Should sales people sell alone or work in teams with other people in the company?Sales organization consists of human beings or persons working together for the effective marketing of products manufactured by the firm or the products purchased for resale. Sales organisation co-ordinates the efforts of members of a group to bring about a desirable result. Elaborate on the following topics : provide critically explanation and support your answer with examples.
- Is this statement true or false? Sales management refers to the individuals who build and maintain relationships with customers.Discuss the differences between Selling Concept and Marketing Concept. Also provide examples of companies using the given two concepts.What is the objective of a sales promotion? Identify and provide an example of three sales promotion tools targeted to consumers.
- Discuss the merits and benefits of sales promotion in the context of marketing. Provide examples to illustrate your points.How does effective sales management contribute to building and maintaining customer relationships?Describe what is done by a college textbook sales representative in each of the six stages of the selling process.
- Discuss how different forms of sales promotion can erode or build brand loyalty. If a company’s objective is to enhance customer loyalty to its products, which sales promotion technique would be most appropriate?Write about the objectives of sales promotion .Summarize eight types of sales promotion.