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11
Discuss any two types of price-setting methods?
Step by step
Solved in 3 steps
- 1. “Pricing is not an end in itself but a means to achieving certain objectives of the marketing department of a firm.” Discuss.5. What is meant by pricing? Describe any three strategies that can be done by firms if they do not want to increase the price of a product.Critical Thinking Some retailers have used decoy pric- ing to increase the number of sales of a higher priced alternative. Describe decoy pricing. What are some products that would be good choices for decoy pric- ing? Is this practice ethical? Why or why not?
- Is it ethical for companies to split-test price points by offering different pricesto different groups of customers? Why or why not?PRICING STRATEGY 1. How do sellers will give satisfaction to buyers? 2. What will be the buyers can give to sellers in return? 3. How will the buyer and seller relationship exist or maintain?Q5 define offer and explain all its essentials?