Choose any current advertising campaign which in your opinion is highly effective. Briefly outline the campaign. State what you believe its objectives are. Explain why you believe these objectives are being met
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- Describe the importance of the match type in the keywords for paid advertising. Should there more more than one type of campaign in a Google Ads account? Why?The first step in developing an ad campaign is to identify the targetaudience. Why is this the starting point for effective advertising? Whatkind of information is used to identify target audiences?Evaluate the advertising messages of Banyan Tree.How would you improve its advertising strategy?What salws promtion tools can the company use to supplement its advertising efforts?
- . Look very closely at the following ad. (Clorets is chewing gum for bad breath) What is the message from the advertiser and how does this advertiser play on our pre-existing attitudes, our social needs, our physical needs, and our emotional needs to attempt to PERSUADE us to buy this product?Please review the following advertising images and answer the following questions 6.1. What type of adverting appeal the image relates to. After identifying it give their proper definitions.6.2. Give reasons why you think the advertising appeal is what you think it is6.3. What messages the images are communicating?Many of Target’s competitors are attempting to imitate aspects of its advertising and promotional program. (a) Does this present a threat to Target? Why or why not? (b) Given your answer in (a), how should Target respond?
- Why would a marketer identify and analyze the target audience before defining the advertising objectives when developing and advertising campaign?Best Ad -- Worst Ad Describe your favorite advertisement, and why. Do you think it is effective in getting people to buy this product? Describe an advertisement that you think is bad for whatever reason, and why you think so. Is it offensive? Ineffective? Unethical? Who do you think this ad is aimed at? Why would a company use "bad" advertising? Do people buy the product anyway? Why?Consider a new product is launched, and you are selected as an advertising expert to promote that product throughout its Life Cycle. Please explain the following question for all the stages of product life cycle: Q.How those objectives will guide you in formulation of advertising campaign for different Life Stages of that product?
- What is Google’s philosophy about advertising?How can less advertising be preferred to moreadvertising?Verizon spends millions of dollars each year on advertising for manydifferent purposes. Provide an example of how it might design aninformative ad, a persuasive ad, and a reminder ad.In order for an organization to produce a successful marketing plan, there are many elements to consider. Describe what it means by "advertising clutter" and how marketers can avoid content clutter.