CHECKOUT ABANDONMENT RATE. Buckle Beverage ran an online campaign to draw customers to a website to buy a branded travel mug. Buckle Beverage summarized the campaign's results: 20,000 emails sent 500 emails not delivered 3,000 emails opened 450 clickthroughs to the website 300 shopping carts started 243 checkout processes started 183 completed purchases What was the CHECKOUT ABANDONMENT RATE across this campaign? (Report your answer as a percent. Rounding: tenth of a percent.)
CHECKOUT ABANDONMENT RATE. Buckle Beverage ran an online campaign to draw customers to a website to buy a branded travel mug. Buckle Beverage summarized the campaign's results: 20,000 emails sent 500 emails not delivered 3,000 emails opened 450 clickthroughs to the website 300 shopping carts started 243 checkout processes started 183 completed purchases What was the CHECKOUT ABANDONMENT RATE across this campaign? (Report your answer as a percent. Rounding: tenth of a percent.)
Chapter1: Making Economics Decisions
Section: Chapter Questions
Problem 1QTC
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