1. Explain the following with suitable examples. a. Keyword, Topic and Placement Targeting b. Ad scheduling and Frequency capping c. Difference between Site Links and Callout Extensions
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1. Explain the following with suitable examples.
a. Keyword, Topic and Placement Targeting
b. Ad scheduling and Frequency capping
c. Difference between Site Links and Callout Extensions
Step by step
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- Choose one of the following areas of analysis or choose an aspect of the case topic of your choice and start a discussion thread by Sunday evening. End with a statement or question that can foster future discussion. You must refer to the case and our assigned readings/ videos and include references to outside information (cite the source or the link and provide a short description of the link and how it fits with your discussion.) Once you have posted your first detailed post, continue the discussion during the week with your next comment to others by Tuesday and all final comments by Saturday night. ----------------------------- Some thoughts to consider in your discussion: What are the motives that drove Broadband-X to implement an ERP system. Do you think custom-built ERP software could have been a viable alternative for Broadband-X? What are the biggest challenges and risks Broad-X will face during the implementation of the project? How can the challenges be managed? Do you have an…There are several methods of updating information and data on a webserver. We must consider who performs those updates upfront when we design the website. Research three methods for updating webserver data. Under what circumstances would each of these three methods be appropriate/not recommended? Do any of these methods involve additional training or system configuration for the person performing the updates? Which methods require coding/HTML scripting experience/training? Are any methods appropriate for non-technical people? Some methods are more secure than others are; elaborate. What is the best method for updating information on our current webserver/website?Explain the steps required for API requests. Provide a sample that contains a useful example for getting data from a certain website's web servicer script.
- Explain the concepts of Single Page Applications (SPAs) and server-side rendering in web development. What are the advantages and disadvantages of each approach, and when might you choose one over the other for a web project?It's expected that you'll identify and explain four distinct techniques for updating existing pages. Put them side by side and see how they stack up.Write the features that should be present and the features that should be removed from the website.
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