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nyc citibike Essay examples

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Lakshay Jain
Carol Newell
Business and Its Publics: Discourse
2 March 2014
The Imperfect System To Bike

It is never easy to do good for the society. It comes with many complications. Money, effort, oppositions. It is never easy and especially to do it in New york city, the centre of all economic opportunities, just makes it even more difficult. It all started in 2006, under the leadership of former mayor, Michael Bloomberg, when “the city planning department conducted a survey of city bicycle commuters and recreational cyclists in 2006”( Lyon 4) to see the feasibility of NYC city bike share program. The main intention or rather the main motive for introducing a bike share program was to “maximise efficiency of existing mass …show more content…

They have the opportunity to get additional business from customers in search of protective gear and other accessories”(TDG 29).
The contract also introduces new unexpected challenges to Alta and its vendors, such as hurricane Sandy and malfunctioning bikes, forcing the company to adapt and mature as a business. Now, coming back to the point of city being a major stake holder too. One of the main reasons for bikeshare program was also less pollution but sometimes vans are used to transport bikes from one station to another, which negate the air pollution reduction. One another ‘advantage’ of cycling which is also outweighed by its effect was made by Fuller: Though cycling does help one stay healthy but “the health benefits of physical activity resulting from increased cycling would outweigh the risks of collision and exposure to air pollution” ( Fuller e85). An externality city may face is “complaints from
Jain 4 motorists that cyclists who use bicycle-sharing schemes tend to be inexperienced riders who do not follow the traffic rules”(United Nations 18).
Though The initial program had a fairly positive response from the community and the city claims the program has already broken even (as of January 2014, merely months after the May 2013 introduction of the program). The next step of this program is to expand Citi Bike and the entire bike share system to other New York City boroughs and

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