STRENGTH
• Bisk Farm Brand.
• Diversified product extends.
• Extensive dispersion or distribution network.
• Better comprehension of buyer mind.
• Easily available in different structures.
• Widely acknowledged in all generations.
• Good item quality and bundling.
• Low and mid-value extend. i.e. price
• Good promoting and perceivability through TVC'S and print advertisements.
WEEKNESS
• Dependence on retailers and supermarkets for showing enhanced Bisk Farm Products on rack, actuate imprudent purchase.
• Many rivals in this section implies restricted piece of the overall industry. i.e. limited market share
• Customer dedication is lesser in Food markets and there is high brand exchanging.
• Industry and innovation requires high
very broad one, meaning that industry competition can be very diverse, and indeed it is. The
1 Farmers may not totally understand the product value. They may not easily accept new product that they have never heard about.
There are several markets where it is relatively easy to name every competitor. These are concentrated markets where only a handful of competitors
The Intensity of Rivalry among Competitors in an Industry (High): Equally balanced competitors exist within the industry such as BCF and KMD; these firms also face competition from retailers and wholesalers. The growth of the industry is relatively agile in both financial and technological aspects. The intensity or rivalry is further accentuated by relatively high storage and fixed rental costs, extensive product differentiation and minimal switching costs.
competitor is able to provide, either a firm would have to be protected by a barrier that
Businesses are not only faced with competition within the industry they operate in. They also face competition from businesses in other industries.
Using the Stages of Business Buying Behavior Model ( p. 158), there are several stages that most buyers (in this case, local restaurants), face when experiencing a new buying situation. It all starts with problem recognition. Are local restaurants using the ingredients that today’s customers prefer? By understanding modern culinary trends, restaurants need to understand that customers demand the freshest, most natural, locally grown herbs in their dishes. Next is general need description and product specification. Restaurants need to determine what herbs they would like to
Boston Chicken is a company to operate and franchise food service stores that sold meals featuring rotisserie-cooked chicken, fresh vegetables, salads, and other side dishes. Its concept is to combine fresh, flavorful, and appealing meals associated with traditional home cooking with a high level of convenience and value. Boston Chicken focused its expansion through franchising the company through large regional developers rather than selling store franchises to a large number of small franchisees. In that, an established network of 22 regional franchises that targeted their operations in the 60 largest
Strengths include highly innovative product (main competitive advantages over debeaking arriving into savings from reduced cannibalization, trauma elimination, better feed
All companies desire to dominate any given market without being outfought or outwitted by rivals. However, the implications of
The more prospective the competitive advantage the more it becomes hard for it's advantage to be neutralized .
Competitive rivalry exists between companies with the same or similar products/services and similar markets. Factors to be considered include:
To remain competitive a company must consider who their biggest competitors are while considering its own size and position in the industry. The company should develop a strategic advantage over their competitors’
Rivals are competitors within an industry. Rivalry in the industry can be weak, with few competitors that don't compete very aggressively. Or it can be intense, with many competitors fighting in a cut-throat environment.