Marketing Strategy Of Facebook

The structure of Instagram begs for you to make lasting impressions of your values and display the heart and soul of your company. Using motivational or inspiring content is also encouraged to attract Instagram users. The majority of users on Instagram are teens and young adults, your next consumer base. While the older generations will stay loyal to Facebook, many of the younger generations are flocking to Instagram and staying there.

who have many followers. Instagram is a profitable tool for people or businesses to share

Business people across the globe have found that social media sites such as Facebook and Twitter can help build and maintain a client base. Life coaches like Bonnie Bruderer, the innovative creator of the Vision Board, have found that it's essential to continue to link with present and potential customers in each and every way. No new media stone can be left unturned.

There are various factors that must be considered when analyzing Instagram’s business model and these must be discussed while outlining viable strategies

Two brands from the same product category that I chose to compare their social media promotional strategy are Dunkin’ Donuts and Starbucks. I chose the two brands because they are the two largest, most well-known, and direct competitor coffeehouse chains in America. Specifically, I chose to exam Dunkin’ Donuts and Starbucks’ activities on Instagram for a week. I selected Instagram because the majority of its users are millennial, and in this case, it’s the brands’ largest customers. Also, I find it’s interesting how many brands are shifting to Instagram, where it allows brands to create a visual story that draws consumer’s attention, engage, and connect with fans better as pictures are easier to remember and process.

Companies use social media sites such as Pinterest or Instagram to visually show their products. Once the consumer sees the product on a social media site or ad they are more inclined to buy the product. “Pinterest and Instagram are no longer nice-to-haves for retailers. Both of these visual social platforms have become selling channels in their own right. This is thanks to buy buttons on Pinterest, which allow users to purchase items directly from the platform, and a robust advertising offering on Instagram, which allows users to click through to branded product pages” (Wallace, 2018, para.3). In some instances, the companies contact popular social media entertainers to advertise their products on their Instagram page.

36! Fitness plans to drive our membership up. We are currently a 100 member studio. We would like to see that number grow by 50 percent over the next 12 months. 36! Fitness also plans to expand our green initiatives to the community by teaming up with local farmers to use their products to stock our smoothie bar with indigenous fruits and vegetables. We would also like to upgrade our cardio machines to include touch screen computers that use 200 watts of power while in full operation. That would be a savings of up to 48% of power as it compares to HDTV.

36! Fitness plans to drive our membership up. We are currently a 100 member studio. We would like to see that number grow by 50 percent over the next 12 months. 36! Fitness also plans to expand our green initiatives to the community by teaming up with local farmers to use their products to stock our smoothie bar with indigenous fruits and vegetables. We would also like to upgrade our cardio machines to include touch screen computers that use 200 watts of power while in full operation. That would be a savings of up to 48% of power as it compares to HDTV.

On the 6th of October 2010 Instagram became available in apple app, over the night it was downloaded by 25,000 users. With a help of Adam D’Angelo, whom he knew from flat party in Stanford they managed to get on Amazon com servers. In a meter of month 1 million users were using Instagram on regular

With the growth of social media came the growth of workout supplement usage. Social media influencers are often paid to endorse products that they may or may not use. Instagram is a well-known social media website that is recognized for individuals posting images of themselves promoting workout supplements often times with discount codes. The current trend is to weight-lift to build muscles, while this itself has many health benefits—the usage of workout supplements is what may have potential side effects. Social media targets people throughout the world but young adults are the ones that are primarily target, in which they attracted to the fitness trend. While this is not limited to young adults, this tends to be the audience that has the most interest to build their ideal body.

Maximize your audience reach with Instagram promotion that occurs with engagement that boosts your follower base

‘ NurtureyourLife’ is focussing on the online worldwide audience who would give preference to physical activities, love to cook fresh food and balance their spiritual life. ‘NurtureyourLife’ decided to target the audience using Facebook and Twitter to build initial relationships and then move to other channels of social media. We launched the Facebook page and tagged the fitness groups, making it possible to identify any group visitors who had also interacted with Facebook. Using social analytics and reporting, NurtureyourLife’s marketers then examined the behavior of these visitors. ‘NurtureyourLife’ began responding to audience, request for help, from changing their lifestyle to food habits to introducing new techniques of activities. The data showed that visitors who interacted heavily with the Facebook and Twitter pages demonstrated a high level engagement with the blog and website as well. These audience generates traffic through sharing content or blog links with others. Then through listening, establish if that is the language NurtureyourLife’s audience is interested in. Now, the blog is using a mix of Facebook, Twitter, Pinterest, Instagram, Youtube and Emails to generate more traffic.

ow much do you sincerely love to express your true self and share your experiences globally through pictures with other individuals online? With this social media networking app, you can do just that! Kevin Systrom and Mike Kreiger are the founders of Instagram and launched this app October 06, 2010 ( ). Since 2015 this app has grown to 400 million users, 95 million photos are being uploaded daily and 40 billion are being shared daily, this shows the true potential and value in this social media app ( ). The demographics of the users for this app range from children in their youth and all the way up to the elderly. Instagram is used for self-expression, social interaction, networking, making memories and also exposing the privacy of our youth.

Communicate and interact together with your customers – Like other social networking platforms, Instagram is a superb channel for you to interact together and get engaged with your customers and prospects. The visible media enables you to play using fresh and fascinating ways of getting through, as well.

Instagram. A free mobile app that allows users to easily upload and share pictures and videos privately or publicly. But what does this social platform offers, that distinct it with other photo and video sharing apps? And what does it contain that attracts an immense portion of marketers and business owners to launch Instagram feeds instead of any other social network? According to Instagram 's press ( 2016 ), about 400 million users are active monthly and 80 million photos are shared daily . Such engagement with the users raises the question on why is it so successful and why is it continually growing and expecting to be an optimal tool for many users? Mobile advertisement is becoming more relevant and it might even replace dramatically the industry of television advertisement, according to Griffith (2015), " Mobile advertising, a meaningless sliver of its business three years ago, made up 73% of its $3.3 billion in advertising revenue in the first quarter of 201"5. Instagram is proving to be a social platform of worth.