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Logos Ethos Pathos

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In Neil Postman’s novel, Amusing Ourselves to Death, he argues that rationality in America has become dictated by television. Through the use of ethos, pathos, and logos, Postman demonstrates that his claim is valid and reliable. These are three forms of persuasion that are used to influence others to agree with a particular point of view. Ethos, or ethical appeal, is used to build an author’s image. Ethos establishes a sense of credibility and good character for the author (Henning). Pathos, or emotional appeal, involves engaging “an audience's sense of identity, their self-interest, their emotions” (Henning). If done correctly, the power of emotions can allow the reader to be swayed to agree with the author. Logos, or logical appeal, …show more content…

Logos is presented as a form of logic and offers the most relatable method of communication to an audience, as it is so commonly used. Since Aristotle can be the most authoritative on the three forms of appeals, logos can be viewed as the most effective form of persuasion. It is evident that logos best represents how an audience should be convinced, as seen in Amusing Ourselves to Death. In Amusing Ourselves to Death, Postman uses an abundant amount of logos to argue his claim. The more that is read, the more difficult it is to dismiss his information. This is because of the consistent use of evidence presented in the form of logos. The entire book is incorporated with facts, statistics, dates, and general logical arguments. In chapter six, Postman stresses how television does not allow for the processing of thoughts. He states, “I should like to illustrate this point by offering the case of the eighty-minute discussion provided by the ABC network on November 20, 1983, following its controversial movie The Day After” (88). The discussion was broadcasted on television with intentions to have valued informational content, but failed miserably according to Postman. He argued this in a logical manner. The discussion lacked deep conversation and the speakers spoke in generalities, as the show did not allow an adequate amount of time. This is a great use of logos because it

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