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Howard Schultz : A Great Business Leader

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Introduction

The purpose of this research paper is to prove that Howard Schultz is a great business leader by exploring his applications of business concepts to the real business world in the past. The reason this research is important is because we can achieve better understandings in business management course concepts.
We often get confused by distinguishing whether someone is a manager or a leader.
The difference between managers and leaders is that leaders have visions, strategies, and influences on people, while managers are more focused on implementing these elements (Robbins et al, 2012).
Howard Schultz, the CEO of Starbucks Corporation, is a great business leader because he has a clear vision that no one had before, a solid strategy to achieve that vision, and a great influence on people around the world.
Following three supporting arguments about Howard Schultz will prove that he is a great business leader. In the beginning, we will discuss about his vision that he wants to accomplish through the organization. Secondly, we will examine his strategy in different situation. At the end, we will talk about how he motivates people but only externally, but also internally.
Body

Vision

First of all, Howard Schultz had a clear vision about his company. It is important for a great leader to have a clear vision about what to achieve. The emphasis on importance of employees is the outstanding point in his vision. This is why Starbucks has been investing in their

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