Food and Industry

The industrial food system began with the McDonald brothers and fast food. The food Inc. video talks about the issues with food in supermarkets, and the main one is how it factory modified. The video also talks about how many big businesses there really are in our country that produce food, and how the small amount is it problem. The video states that the average supermarket has 47,000 food products in it. Another thing the video talks about is the condition of the animals that are being slaughtered and made into store product foods and the condition of the workplace in the factories. Most importantly the video talks about how farms are enslaved to these major industries, and have no choice but to stay and work for them because of various reasons.

Nevertheless, the majority of customers are very satisfied with the amount of serving along with the quality of their meal as well as the price paid. The strategy of being a low priced high value added has seen problems due to lack of customers which is affecting the bottom line drastically. This inevitable circumstance has put a hold on operations and started an investigation upon various neighboring competitors and their own strategies.

A differentiated product is one of the factors affecting competitive advantage, if Hot Dog Café uses this approach of developing a differentiated products more customers will want to buy from them rather than anywhere else as there will be little or no substitution in the market therefore Hot Dog Café will meet customer satisfaction and customer

Example: Non basic industries are primarily to provide produces to consumers in a community. In Brooklyn, New York there are vast industries that provide these types of services. Various supermarkets such as Trader Joe only devise the local community. In this area, the service is local to the settlement and nothing is exported form the area. Other examples of non-basic industries within Brooklyn is a small cafe called Té-Té-Té. this business sells its products to the local community; therefore, it is considered a non-basic industry.

•They are the most famous and one of the few outlets available in area and footfalls are generally heavy due to these•The places are usually visited very frequently by local people, students, etcPromotion•The joints rely on word of mouth publicity•There is no promotion done through ads for these joints. The promotion at maximum is limited to local newspaperSUGGESTIONS•McDonalds could increase the number of items served on its menu. Currently there are only 6 vegetarian and 6 non-vegetarian items served on the menu. It is also evident from the survey that many people feel that the variety of menu available is average and could be improved. Some of the customers prefer something new every time they visit. These potential customers could be targeted by increasing the number of items in the menu.

| 1. Entry barrier: immense investment on manufacturing equipment and plants.2. Possibility for some companies to adjust already used equipment.3. Food market needs continuous investment on Research of Customer needs & Development of products

Too many people pick up food products off of the shelves and put it into their shopping cart without knowing what exactly it is or what the product has been through. After watching an absolutely disturbing documentary called "Food Inc." I started to feel strongly about the problems of the Food Industry. The problem is that our food is no longer being produced in an all American farm, but in dirty abusive factories. Not only is the food unhealthy for us after all of the processing, but the workers and animals are being abused. I know that I single handily cannot change all of the problems with the twisted food industry, but I know that I can do my part by making others aware so that they can make sure that they can make fully informed decisions about what they are putting into their carts at the grocery store and eventually into their bodies.

The Industrial Food System is an easy and fast way for Americans to put food on their table. The question is how the Industrial Food System impacts Americans lives and health. Before the Industrial Revolution people had to rely upon themselves and their communities. Back then their wasn't a store in the corner where it was easy to purchase food instantly. Food was produced locally by farmers who worked in agricultural fields. Ever since factory farms took over their are fewer "organic red farms". These modernized factories host a serious of environmental problems. A cause of running these farms are air and water pollution. Farm factory workers and people who live near by are subjected to serious respiratory and cardiac diseases caused by the

For this Business Strategy Report, I have selected a restaurant chain named Nando’s. It was established in 1987 by two friends, Fernando Duarte and Robert Brozin (Nando’s.com, 2017). Although being a South African brand it has Portuguese influence and the restaurant chain depicts these designs. Nando’s specialty is flame-grilled chicken spiced with their unique selection of marinade sauces and spices ranging from mild to extra hot and for those individuals not into the hot stuff, there’s a lemon and herb option. It also has other selected food options to choose from in their attractive menu. Its niche market is working middle class male and female customers who enjoy spicy food and casual dining. It also caters for kids and families.

In order to achieve these strategies company undertakes a 5 P’s integrated approach to people, products, place, price and promotion. Company relies on its ability to continue to innovate and reinvesting in the restaurants to develop them according to system plans for world-wide growth, being consistent in providing excellent customer service and clean and friendly environment which enriches customers experience and create an overall difference that balances profitability with value.

The research will examine aspect of fine dining industry in Singapore. I will be assessing the competitive strategy of western fine dining restaurant in term of retaining existence customer and attracting new one. In order to identify retaining successful customer I will undertake survey in term of customer satisfaction and willing to pay. I will also interview restaurant’s managers who handle strategy and execution in order to develop attracting new customer. Last I will conclude with a good strategy would help a restaurant

This case study determines the critical success factors used by Subway Restaurants Corporation to expand nationally, which the corporation wants to use also to expand internationally. In addition, this paper describes the competition and the prospect success in Asia-Pacific and Latin America. In general, the fast food industry is discovered with respect to the history and future plans of fast food chain Subway international for expanding and accretion in Asia-Pacific and Latin America, containing the four factors that Subway should use to compete and success in those markets. Each proposed country market has unique cultural and religious requirements should be realized by Subway, as well as the consumption patterns, market trends, and the franchise values which determine from the local traditional fast food compared to the viewpoint of Subway’s healthy alternatives and low expansion costs.

to penetrate into the dinner market without risking its existing business model for fast food while benefiting

Executive SummaryThe macro-environment consists of larger societal forces that affect entire micro-environment. The six forces making up the company’s macro-environment include demographic, economic, natural, technological, political/legal, and social-cultural forces. Companies must constantly watch and adapt to the marketing environment in order to seek opportunities and ward off threats. “The marketing environment comprises all the actors and forces influencing the company’s ability to transact business effectively with its target market” (Armstrong and Kotler 2003, p.149). In this report, use PEST to analyze macro-environment forces how to impact on PepsiCo in China. As we know, the PepsiCo was the first U.S. company to distribute its

The paper presents an analysis of the different factors influencing the restaurant industry and how these factors increase or decrease the demand for such services. The hypothesis that will be examined is that the performance of restaurants is mostly based on the type of food chosen by customers when they decide to go out for dinner, lunch, breakfast, or simply for a snack. What type of food refers mainly the nationality or concept of the food, (traditional American, Italian, Indian, Latin, or from any other type of culture). This factor is important because when customers go out to for dinner; they decide what to eat before deciding where to eat. That is why this factor is considerably important according to the hypothesis.