An Article On Managing Cultural Diversity Within Sports Organizations : A Theoretical Perspective

Native Americans symbols and culture exemplify the things that we admire in our athletes strength, endurance and courage. However ,the way that we use these symbols can be offensive and hurtful to the very people that we want to honor. In this paper , I will discussed how teams are mocking and being disrespectful to the Native American culture.

The next example of racism in minor hockey involves parent’s involvement in the problem. “Parents yelled racial slurs and insults, including "Go home, Mohammed," at a referee on the ice” (CBC, 2015). This is a particularly disturbing incident which speaks volumes to the root of the problem. It is explained that parents have a very passionate belief and concern attached to preserving the segregation of the sport. Even the diversity of referees is a sensitive area to the existing culture. Furthermore, this incident speaks volumes to the acceptance and magnitude of racist behaviour demonstrated even by parents. In other words, parents are so outraged by the inclusion of visible minorities in the game that they cannot contain their racist thoughts to

The essay “Sports Logos an Insult to Aboriginals” is written by the late Noah Augustine. This essay is written in his point of view and it’s based on his opinion of why he thinks that big money sports teams shouldn’t be using the Aboriginals culture or religious symbols to represent a certain sports team. The author thinks that it’s an insult to his people, his culture being Aboriginal himself, he states in his essay his is preferred to be known as (Mi’kamq) rather than Indian. He directly states that using religious symbols as caricatures for the sports team is offensive to his cultural beliefs. In the essay he states that not all people understand why using these spiritual leaders as a sport logo is offensive. The thesis of the essay can be found in the second paragraph of the essay when he states that by using the images that sports teams use is insulting to most Aboriginal people.

In recent history it has been evident that some of the most popularize sports in America have been dominated and overran by African American and other minority athletes. In turn when the coaching and management positions in sports are analyzed and broken down, the number of minority coaches and managers in sport are almost non-existent and have been since those sports organization became established.

In a majority of cases, this view is even endorsed by the tribes themselves (Morrison). They argue that the restriction and ultimate elimination of the Native American mascot would also abolish the nation’s historic view of this cultural entity as characters of strength, determination, boldness, resourcefulness and courage. They contend that these same positive attributes are not only required by athletes, but are held expectations of the sporting community. The pursuant argument entails that there is an inherent oddity in the suggestion that naming a team after an Indian tribe is a calculated insult.

In this analysis I will cover the different aspects of sport subculture and what it means to be a recognizable member within a group. I will give examples of what it means to be a part of such subcultures. For example, shared ways of dressing, group status and credibility, as well as some of the groups norms and rituals. The specific group I will discuss will be my basketball team and the role I play within it. Because my team is at highly competitive level, our norms may be unlike to other teams’ especially those of less competitive teams. Each and every team has their own culture and practices, and it is through these that they identify themselves as being different from other teams along with giving them an identity and a

Executive level support is important because grassroots movements rarely inspire change. Without executive commitment attention to diversity any programs will likely fall by the wayside.

The controversy over the naming of sports teams after ethnic groups has been boiling since the mid-twentieth century. Sports teams in America, ranging from Pee-wee leagues, high schools, and colleges to Professional sports, have used any enumeration of nick names and mascots by which to represent their team with pride and sometimes even comedy. However, the lines of political correctness have been greatly and maybe even intentionally blurred in terms of the use of specific ethnic groups within team names and the use of the stereotypical image of those teams’ caricatures, the native-American in particular. Of the four major professional sports team franchises included in the NFL, NBA, MLB, and NHL that do possess ethnic monikers, only two are of Caucasoid based ethnicity, whereas the other 5 are direct references to Native American ethnicity or stereotypes

Many areas of the world have been affected because they were accused of having a racist mascot or team name. In the United States many teams have respect for Native Americans. Counterpoint: Native American-Themed Sports Teams Represent the History and Traditions of the Areas They Represent, and Changing Names Does a Disservice to the

Teams in every sport, at every level of competition, have a mascot. It is the mascot that represents the competitive spirit and team identity, motivating players and fans alike. Does the symbol chosen as a mascot have any impact on whether a team wins or loses? Unlikely. But the choice of a Native American mascot continues to ignite debate and controversy among athletes, fans and alumni, as well as those people who might otherwise be disinterested in sports. Why all the controversy?

So this is a quick and easy way to see if they have the appropriate amount of diversity or ethnic backgrounds as well and genders. In the reading it said that the National Football League (NFL) was awarded an A for racial hiring practices however they didn’t do as well in for gender hiring , they received a C+. Which cumulatively left them with a letter grade B. These grades can be very helpful because they help rank them based on their ethnicity and gender hiring. But it is a great way to remind such a powerful organization like the NFL that they things are extremely important to have incorporated into these big organizations because they receive so much media attention which has a direct effect on society it is important to have these diverse roles

I would like to discuss the issue of race and ethnicity in sports. We will also explore the bigger questions. How much does race and ethnicity matter in the sports world? Are certain races dominant in certain sports? Is there a difference in how we treat players based on race and ethnicity? Does it matter? I would like to answer some of these questions and gain a better understanding of how much of a part they play.

As a sports team, your branding is more about the fans, sponsors, club members and their personalities and performance. You also want them to view your team in a certain way so they cheer for you, support you and most importantly, respect you.

Sports have been and will continue to be an influential factor on cultures around the world. Soccer is influential in Europe, Football influences The United States and for Canada it would be hockey. It was created in Canada and continues today to be a dominating part of Canadian culture as “the sport and national identity are inextricably linked” (Brunt). You could ask almost anyone in Canada if they knew who Wayne Gretzky is or if they have ever played any form of hockey, and undoubtedly you would hear them say yes more often than no. Hockey influences all ages, from youth signing up for minor hockey, to adults taking their children to a game or even the older generations sitting in front of their television in hopes that the Toronto Maple Leafs will beat the Ottawa Senators. The examination of these cultural influences allows the argument to be made that hockey can in fact be deemed “Canada’s game” (Holman 153).Through investigation of the amount of youth that participate in minor hockey, the statistics involving the amount of professional Canadian hockey players and the success that Canada has achieved in the world of professional hockey, such as the Olympics, NHL and IIHF World Juniors, it will become evident that hockey is and will continue to be viewed as “Canada’s game”. (Holman 153)

Organizational development between diverse teams gives the MNC the opportunity to enter new markets and develop new products, in ways that they would not have been able to if they did not have a diverse, multicultural perspective. The benefits to individuals and society are profound. There are ethical implications for being a good corporate sponsor: by this I mean that there is a potential for a win-win situation that benefits both parties, when a substantial goal can be agreed upon and realized.