E. Cobham Brewer 18101897. Dictionary of Phrase and Fable. 1898.
Boars Head. [The Christmas dish.]
Freyr, the Seandinavian god of peace and plenty, used to ride on the boar Gullinbursti; his festival was held at Yuletide (winter solstice), when a boar was sacrificed to his honour.
The Boars Head. This tavern, made immortal by Shakespeare, used to stand in Eastcheap, on the site of the present statue of William IV. It was the cognisance of the Gordons, the progenitor of which clan slew, in the forest of Huntley, a wild boar, the terror of all the Merse (1093).