| Simpsons Contemporary Quotations, compiled by James B. Simpson. 1988. |
| |
| |
| NUMBER: | 2349 |
| AUTHOR: | Thomas JNancy K PetersAustin |
| QUOTATION: | The brand of leadership we propose has a simple base of MBWA (Managing By Wandering Around). To wander, with customers and vendors and our own people, is to be in touch with the first vibrations of the new. |
| ATTRIBUTION: | A Passion for Excellence Random House 85, excerpted in Fortune 13 May 85 |
| SUBJECTS: | The World: Business: Observers & Critics |
| |
|
|