The information below gives the values different consumer types place on three Microsoft software titles: PowerPoint, Excel, and Word. There are an equal number of each consumer of each type and the marginal cost for one more software download is zero for Microsoft since the software is already developed. (Together this means maximizing profits will be just maximizing revenues - and you can consider one of each customer type). Accountants: $75 for PowerPoint, $100 for Excel, $150 for Word. Marketing/Sales: $125 for PowerPoint, $80 for Excel, $135 for Word. Administrative Assistants: $50 for PowerPoint, $175 for Excel, $75 for Word. If Microsoft just sells each separately, the optimal price for excel is: more information is needed. 175 O $80 O $100
The information below gives the values different consumer types place on three Microsoft software titles: PowerPoint, Excel, and Word. There are an equal number of each consumer of each type and the marginal cost for one more software download is zero for Microsoft since the software is already developed. (Together this means maximizing profits will be just maximizing revenues - and you can consider one of each customer type). Accountants: $75 for PowerPoint, $100 for Excel, $150 for Word. Marketing/Sales: $125 for PowerPoint, $80 for Excel, $135 for Word. Administrative Assistants: $50 for PowerPoint, $175 for Excel, $75 for Word. If Microsoft just sells each separately, the optimal price for excel is: more information is needed. 175 O $80 O $100
Principles of Economics 2e
2nd Edition
ISBN:9781947172364
Author:Steven A. Greenlaw; David Shapiro
Publisher:Steven A. Greenlaw; David Shapiro
Chapter10: Monopolistic Competition And Oligopoly
Section: Chapter Questions
Problem 16CTQ: Would you rather have efficiency or variety? That is, one opportunity cost of the variety of...
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