Suppose Eckerd Pharmacy is the only pharmacy in a particular market, but CVS Pharmacy is thinking about entering the market. Absent entry, Eckerd Pharmacy can maximize profits by producing a small quantity. However, by producing a large quantity, Eckerd Pharmacy can attempt to deter entry by reducing prices and, consequently, profits. E: $45 C: $45 Enter Eckerd Pharmacy must choose how much to produce first and then cVS Pharmacy will choose whether to enter the industry. The strategies and corresponding profits for Eckerd (E) and cVS Pharmacy (C) are depicted in the decision tree to the right. What is the Nash equilibrium of the game? Small Quantity E: $90 C: $0 Stay Out! O A. Eckerd Pharmacy will choose the large quantity and CVS Pharmacy will Enter E: $0 C: - $5 not enter. Large Quantity B. Eckerd Pharmacy will choose the small quantity and CVS Pharmacy will not enter. E: $60 C: $0 OC. Eckerd Pharmacy will choose the large quantity and CVS Pharmacy will Stay Out enter. D. Eckerd Pharmacy will choose the small quantity and CVS Pharmacy will enter. C.

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Chapter10: Monopolistic Competition And Oligopoly
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Suppose Eckerd Pharmacy is the only pharmacy in a particular market, but
CVS Pharmacy is thinking about entering the market. Absent entry, Eckerd
Pharmacy can maximize profits by producing a small quantity. However, by
producing a large quantity, Eckerd Pharmacy can attempt to deter entry by
reducing prices and, consequently, profits.
E: $45
C: $45
Enter
Eckerd Pharmacy must choose how much to produce first and then
CVS Pharmacy will choose whether to enter the industry. The strategies and
corresponding profits for Eckerd (E) and cVS Pharmacy (C) are depicted in the
decision tree to the right. What is the Nash equilibrium of the game?
Small Quantity
E: $90
C: $0
Stay Out!
O A. Eckerd Pharmacy will choose the large quantity and CVS Pharmacy will
Enter
E: $0
not enter.
Large Quantity
C: - $5
O B. Eckerd Pharmacy will choose the small quantity and CVS Pharmacy will
not enter.
Stay Out
E: $60
C: $0
Oc. Eckerd Pharmacy will choose the large quantity and CVS Pharmacy will
enter.
O D. Eckerd Pharmacy will choose the small quantity and CVS Pharmacy will
enter.
Transcribed Image Text:Suppose Eckerd Pharmacy is the only pharmacy in a particular market, but CVS Pharmacy is thinking about entering the market. Absent entry, Eckerd Pharmacy can maximize profits by producing a small quantity. However, by producing a large quantity, Eckerd Pharmacy can attempt to deter entry by reducing prices and, consequently, profits. E: $45 C: $45 Enter Eckerd Pharmacy must choose how much to produce first and then CVS Pharmacy will choose whether to enter the industry. The strategies and corresponding profits for Eckerd (E) and cVS Pharmacy (C) are depicted in the decision tree to the right. What is the Nash equilibrium of the game? Small Quantity E: $90 C: $0 Stay Out! O A. Eckerd Pharmacy will choose the large quantity and CVS Pharmacy will Enter E: $0 not enter. Large Quantity C: - $5 O B. Eckerd Pharmacy will choose the small quantity and CVS Pharmacy will not enter. Stay Out E: $60 C: $0 Oc. Eckerd Pharmacy will choose the large quantity and CVS Pharmacy will enter. O D. Eckerd Pharmacy will choose the small quantity and CVS Pharmacy will enter.
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