Drawing upon appropriate sources of information, critically evaluate how increasingcompetitive and broader economic pressures created by the growth of the E7Emerging Economic Powers* impact upon Unilever strategic business decision-making andoperations and assess the effectiveness of its current response.*(N.B: The E7 Emerging Economic Powers are – China, India, Brazil, Mexico, Russia,Indonesia and Turkey.) Please note the following instructions for the assignment: You will need to undertake some secondary research andto develop the evidence base to support your conclusions. Evaluate and provide a critical review of theevidence - i.e., to assess the value and reliability of different sources before drawingtheir conclusions. Your discussion should include:• Identification and explanation of drivers and their pressure for change/s• How those pressure impact ethical and social responsibility/ies of Unilever • Company’s current response/s to the pressure/s• Challenges, Opportunities and Alternative strategy/ies• Relevant Recommendations that recognise ethical and sustainabilityconsiderations for Unilever
Drawing upon appropriate sources of information, critically evaluate how increasing
competitive and broader economic pressures created by the growth of the E7
Emerging Economic Powers* impact upon Unilever strategic business decision-making and
operations and assess the effectiveness of its current response.
*(N.B: The E7 Emerging Economic Powers are – China, India, Brazil, Mexico, Russia,
Indonesia and Turkey.)
Please note the following instructions for the assignment:
You will need to undertake some secondary research and
to develop the evidence base to support your conclusions. Evaluate and provide a critical review of the
evidence - i.e., to assess the value and reliability of different sources before drawing
their conclusions.
Your discussion should include:
• Identification and explanation of drivers and their pressure for change/s
• How those pressure impact ethical and social responsibility/ies of Unilever
• Company’s current response/s to the pressure/s
• Challenges, Opportunities and Alternative strategy/ies
• Relevant Recommendations that recognise ethical and sustainability
considerations for Unilever
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