Blue ocean strategy combines the advantages of both cost-leadership and differentiation. Therefore, all firms should pursue the blue-ocean strategy. O True O False

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter8: Strategic Analysis: Understanding A Firm’s Competitive Environment
Section: Chapter Questions
Problem 8CRQ: What are generic competitive strategies, and how are they implemented in a firms value chain...
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Blue ocean strategy combines the advantages of both cost-leadership and differentiation. Therefore, all firms should pursue the
blue-ocean strategy.
O True
O False
Transcribed Image Text:Blue ocean strategy combines the advantages of both cost-leadership and differentiation. Therefore, all firms should pursue the blue-ocean strategy. O True O False
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