b) As a management, science student the MD of the company seeks your expert advice on ways in which to determine the optimal transportation rule. c) Advise the MD, providing detailed explanation using the table above. Write your answer in a form of a report to the MD. d) Using practical examples from the field of business compare and contrast the concept of balance and unbalance transportation problem. Illustrate your understanding of these concepts by discussing and explaining possible four reasons for balance or unbalance transportation problem using a practical case in industry.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter14: Marketing Channels And Supply Chain Management
Section14.1: Taza Cultivates Channel Relationships With Chocolate
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B. The model in (A) was solved using Solver and part of the Solver output is shown below. Use
it to answer the questions that follow.
Adjustable Cells
Original
Value
Cell
Name
Final Value
$C$4 Koforidua Sunyani
$D$4 Koforidua Cape Coast
$E$4 Koforidua Ho
$¢$5 Accra Sunyani
$D$5 Accra Cape Coast
$E$5 Accra Ho
$C$6 Kumasi Sunyani
$D$6 Kumasi Cape Coast
ŞE$6 Kumasi Ho
80
80
0.
10
10
60
60
100
100
b) As a management, science student the MD of the company seeks your expert advice on
ways in which to determine the optimal transportation rule.
c)
Advise the MD, providing detailed explanation using the table above. Write your answer
in a form of a report to the MD.
d) Using practical examples from the field of business compare and contrast the concept of
balance and unbalance transportation problem. Illustrate your understanding of these
concepts by discussing and explaining possible four reasons for balance or unbalance
transportation problem using a practical case in industry.
Transcribed Image Text:B. The model in (A) was solved using Solver and part of the Solver output is shown below. Use it to answer the questions that follow. Adjustable Cells Original Value Cell Name Final Value $C$4 Koforidua Sunyani $D$4 Koforidua Cape Coast $E$4 Koforidua Ho $¢$5 Accra Sunyani $D$5 Accra Cape Coast $E$5 Accra Ho $C$6 Kumasi Sunyani $D$6 Kumasi Cape Coast ŞE$6 Kumasi Ho 80 80 0. 10 10 60 60 100 100 b) As a management, science student the MD of the company seeks your expert advice on ways in which to determine the optimal transportation rule. c) Advise the MD, providing detailed explanation using the table above. Write your answer in a form of a report to the MD. d) Using practical examples from the field of business compare and contrast the concept of balance and unbalance transportation problem. Illustrate your understanding of these concepts by discussing and explaining possible four reasons for balance or unbalance transportation problem using a practical case in industry.
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