Alison Bob Television $20 $12 A. $12, $18 B. $12, $24 C. $20, $18 D. $20, $24 Internet $18 $24 Assume a company can offer customers cable television and internet service at a marginal and average cost of $10. Also assume the company does not price discriminate. The following table shows each customer's marginal willingness to pay for television, internet services, and for a bundle containing both. If the company sells the products separately, which strategy yields the maximum profit? Charge for television and for internet.

Economics: Private and Public Choice (MindTap Course List)
16th Edition
ISBN:9781305506725
Author:James D. Gwartney, Richard L. Stroup, Russell S. Sobel, David A. Macpherson
Publisher:James D. Gwartney, Richard L. Stroup, Russell S. Sobel, David A. Macpherson
Chapter23: Price-searcher Markets With Low Entry Barriers
Section: Chapter Questions
Problem 17CQ
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Alison
Bob
Television
$20
$12
A.
$12, $18
B. $12, $24
C. $20, $18
D. $20, $24
Internet
$18
$24
Assume a company can offer customers cable television and
internet service at a marginal and average cost of $10. Also
assume the company does not price discriminate. The
following table shows each customer's marginal willingness to
pay for television, internet services, and for a bundle
containing both. If the company sells the products separately,
which strategy yields the maximum profit? Charge for
television and
for internet.
Transcribed Image Text:Alison Bob Television $20 $12 A. $12, $18 B. $12, $24 C. $20, $18 D. $20, $24 Internet $18 $24 Assume a company can offer customers cable television and internet service at a marginal and average cost of $10. Also assume the company does not price discriminate. The following table shows each customer's marginal willingness to pay for television, internet services, and for a bundle containing both. If the company sells the products separately, which strategy yields the maximum profit? Charge for television and for internet.
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