A television station has commercials of the following lengths (in seconds): 15, 20, 25, 30, 40, 45, 50, and 60. The commercials must be assigned to 90-second breaks. If a commercial break exceeds 90 seconds, a penalty cost is incurred. Station managers have established a penalty of $100 (per second) if the maximum limit is exceeded. Moreover, station owners want commercial breaks that are at least 65 seconds in duration. If any break fails to achieve this minimum duration, then a $1000 penalty (per occurrence) is charged. What is the fewest number of breaks that are needed to air all eight of the commercials?

A television station has commercials of the following lengths (in seconds): 15, 20, 25, 30, 40, 45, 50, and 60. The commercials must be assigned to 90-second breaks. If a commercial break exceeds 90 seconds, a penalty cost is incurred. Station managers have established a penalty of $100 (per second) if the maximum limit is exceeded. Moreover, station owners want commercial breaks that are at least 65 seconds in duration. If any break fails to achieve this minimum duration, then a $1000 penalty (per occurrence) is charged. What is the fewest number of breaks that are needed to air all eight of the commercials?

Marketing

20th Edition

ISBN:9780357033791

Author:Pride, William M

Publisher:Pride, William M

Chapter8: Business Markets And Buying Behavior

Section8.1: Will Apple Pay Pay Off For Retailers?

Problem 2VC: When Apple introduced its mobile payment system in 2014, the company was looking to leverage the...

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