1. Explain the key benefit of the revised approach, and the reason for the benefit. 2. MasterTag has not yet decided to implement this plan. List the pros and cons you think should be considered.
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- Chapter 9 further discusses brand equity and brandleverage. Xerox has strong brand equity because it hasbeen a well-known and established brand for many years. a. According to the chapter, successful brand leveragerequires that the original brand have a strong positiveimage and that the new product fit with the originalproduct on at least one of what four dimensions?b. Which of these four dimensions does the businessservices solutions “product” fit with the originalXerox brand?I would appreciate it if you could provide an answer that is clear and precise. What distinguishes OOPs from other types of products?(1) Is there a point at which responsibility for productsafety shifts from the seller to the buyer? Explain youranswer. (2) If providing full information about productsraises prices, should businesses still be required to doso? Why or why not?
- Finally, discuss for which types of products the bookstore would do astraight rebuy and for which it would pursue a modified rebuy.List and explain all the activities the companyneeds to perform to create and deliver valuethrough its products and services to itscustomers of bkash.PLEASE DO IT ASAP, DON'T COPY FROM CHEGG
- Product Offering of Jollibee. If it has a source, kindly indicate it. Thank youAdamjee Insurance is in direct competition with Jublee Insurance, EFU Insurance and others and wishes to check their position in against of competition. Then what are the measures they may use for evaluating their brands in comparison to the direct competition. Please also indicate how they may evaluate properly and what would be the benefit of using the comparison.Defend the decision of prescribing the FRAAP approach
- Explain in details (1) Describe the product that you have Chosen. ( Dutch lady milk was chosen) (2) Comment on the information provided on the label (3) How does the price of the product compare to the prices of the similar products in the category? (4) Who (which target market) is the product targeted to? (5) What consumer need does the product satisfy? (6) What marketing activities are used to promote the product in the store and nationally?Programs designed for ustomers which is limited to any brand or service group are classified as aClub membership programs b Royalty programs c. Loyalty programs d Individual membership programsState the management commitment and the objective of the HACCP plan [Scope, Product description (set yogurt) and intended use]