Tecwiz Case Summary

The concept of Business analytics is a component of business intelligence, it has evolved in recent years and now in the for front center of business. With the growth of technology and the continuing improvement

Business analytics is done in real time so no wastage of time and results are generated for faster decision making.

Sumangla Rathore, Avinash Panwar, Prakriti Soral (2014). Critical Factors for Successful Implementation of Business Analytics: Exploratory Findings from Select Cases. International Journal of Business Analytics and Intelligence, 2(2), 14-15.

Today, the world’s trend in operating business focuses on data availability to enact the best suitable decision to improve, develop, and increase business revenues. Moreover, the availability of data helps to monitor and control the quality of provided products or services. However, the availability of data without proper analytics operations would have no meaning (1). Data analytics provide an important aid to an organization to figure out their position in the market in comparison with their competitors. Also, data analytics helps to identify what is the organization’s competitive ability in the market, what they should bet on, and what they should strive for. With that being said, many of today’s most successful organizations utilize

analytics beyond commerce to healthcare strategies, hiring processes, and personal life (Bayan, 2015; Germann, Lilien, & Rangaswamy 2012; Tavana, Kennedy, & Joglekar 1996). Regardless of the industry, analytics have legitimacy absent context and provide insight to the working of a structure. Organizations could, and often dp argue, that awareness of the power of analytics is enough; however, for analytics to be of the greatest support, their merit and worth is not in the capture and analyzation of data but in the application of it within a specific context. Analytics provide insight that can be

In the era of 2007-10 where most of the economies of the world slowed down and companies restrained themselves from making new investments there were others that were gearing up to reverse this trend. Viewing this as an opportunity lot of new companies entered into the consulting and business advisory domains. This phenomenon lead to an inception of once such company named “Analytics Quotient”. Analytics is once such field, which is not only making a mark upon the business of the companies but also changing the business trends by focusing on data utilization across functions and optimizing the available information that the company has.

The basis behind any organization is to be successful by outpacing its rivals. The key to achievement in today’s world lies how well one applies analytics to the overall functioning of business and basic leadership. Analytics should be applied across multiple aspects of business only then a firm is said to be competing on analytics. Analytics has shown a significant impact on almost every kind of industry from professional sports to entertainment, financial management, customer service, sales and many more. Businesses today understand that only by analytically using the growing volume and variety of data and converting it into actionable insights that drive faster and better decision-making, resulting in useful outcomes, greater profits, superior flexibility, and ideal operational efficiency, a business can lead the race.

Regarding the Business Analytics we need to understand that it has different levels, based on the business value it has, and also based on the complexity to apply it. In regards to the complexity required to apply, we are moving from the descriptive type of analyzes through the predictive, into the

It involves business information and analysis that support strategic decision-making, and lead to improved business performance. Decisions based on Business Intelligence and Analytics can impact the bottom line by reducing cost and increasing revenues.

Being successful with analytics is about having the right mindset, the right organizational model, and the right strategy.” (Gartner, 2014)

Upper management is under pressure from shareholders and stakeholders alike to use more data analysis in order to drive all parts of the business. “As data use grows in sophistication and reliability, it is shaping a brave new world of data analytics that is starting to redefine how companies make decisions and drive improvements to their essential operations (Richardson, 2016).” Recent competition has caused sales to stagnate and the first quarterly miss on revenue vs. expectations in the company’s history. Management believes the newly created analysis team can create efficiencies that employees may not see in the course of their day to day operations. Specifically, for the sales team, the analytics team believes they can give sales

Analytics can also help in improving the operational efficiency of the satellites by analyzing the orbit data. Analytics can also be used to unravel various mysteries related to space. Analytics can also help in better weather forecasting which can help all three modes of transportation (air, water and earth) be more safe.

Business Analytics is focused on the most recent business intelligence tools, innovation and patterns for business officials who plan, manufacture, and utilize business knowledge items and arrangements. Today business intelligence and analytic technologies are permitting enormous organizations to go big, go fast, go deep, go cheap and go mobile with business information.

To have a better results, the enterprise should be able to analyze its data quickly as it access it. Enterprises should understand how customers interact with the business. According to Ponniah (2004) “data warehousing is revolutionizing the way people perform business analysis and make strategic decisions” (p. 40, para.

The first pillar of analytics is when analytics supports a strategic, distinctive capability (Davenport). Over 20 lines of businesses are housed underneath Aramark’s umbrella and each line is given a tool that specifically caters to their function. For example, the finance department within Aramark relies upon the use of the Oracle database to store important data such as sales and expenses. Out of its three competitors, what sets Aramark apart is its focus on the bottom line. From a high-level point of view, finance can assess where gaps are happening within the organization and help manage the growing expense line.