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Menu-Labeling Enforcement

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Menu-labeling enforcement: Lessons learned from Subway: Fast Casual I July 7 • FDA regulations may affect ways Pei Wei packages and positions its food items on menu boards. • Regulations take effect May 5, 2017, requiring chain restaurants to put specific nutritional information on their menus. • Subway has been providing guests access to nutritional information on cups, tray liners and napkins for 20 years, making it one of the nation’s favorite and most successful brands in the world. • Subway found that providing nutritional information not only helped to market their sandwiches, but it was a way to inspire their customers to eat smarter and stay healthy. • Key learning: With Pei Wei’s menu revamp and smartphone app, think of innovative

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