Which of these promotional methods involve face to face communication with the customers? a) Public relation b) Sponsorship c) Online advertising d) Personal selling
Q: Which among the following is offline and interactive promotional tool? a. Advertising b. Public…
A: The correct option is option c. Personal selling.
Q: Find two examples of online advertisements that use one of these appeals, (you can search product…
A: Ans. Advertising appeals in advertising are old after egg buyers in accordance with purchase a…
Q: Marketing communications for any product or brand should be integrated across the promotional mix,…
A: Marketing is a process of spreading awareness among the customers about a particular product or…
Q: Which one of the following options is the most effective promotional tool in making buyers…
A: Promotional tool: Promotion is the perspective of marketing that includes the performance of the…
Q: 4.2 Explain the importance of research when preparing for a public relations campaign.
A: Research is one of the most important functions of management. Prior to preparing for a public…
Q: Which of the following is an example of an advertising medium? Group of answer choices newspapers…
A: There are different marketing organizations that are active these days. This has been made possible…
Q: Which among the following is offline and interactive promotional tool?
A: d. Personal Selling is offline and interactive promotional tool. This involves sales person to meet…
Q: 17 Coupons, contests and demonstrations are examples of __________: Select one: a. Sales promotion…
A: Answer a). Sales promotion Samples, coupons, premiums, contests, and rebates are examples of…
Q: Chapter 11 discusses appeal characteristics in advertising. Use Google Videos or Google Images to…
A: Advertising is the process of creating awareness among people by attracting them to the product or…
Q: The Lexus and Black Panther product placement campaign is an example of a. personal selling. b.…
A: Product placement is defined as an advertising in which different brands place their goods or…
Q: 37)The use of short-term incentives to encourage the purchase or sale of a product or service called…
A: Sales promotion - Short-term incentives to encourage the purchase or sale of a product or service.…
Q: Of those items below, which answer shows the best characteristics for the most affective advertising…
A: The answer is d.
Q: 34- The paid, non-personal form of the marketing communication that aims to increase retail sales…
A: In order to short sell the products at immediate cycle marketers employ certain advertisement to…
Q: 1. What type of advertising is being used? (1 mark) What, in your opinion, is the frequency and…
A: Advertisement is done for appealing to the prospects. Print media is the traditional form of…
Q: Assume you are the director of marketing for a firm that markets snack foods in the UAE. You are…
A: Disclaimer: Since you have asked multiple question, so as per company policy, we will solve the…
Q: According to the present study OOH is an old type of advertising format and is considered a…
A: OOH means the advertising which is found outside the home of the customers, it can be in form of…
Q: As a member of the marketing department for a manufacturer of handheld power tools for home…
A: Integrated Marketing Concept (IMC) is a concept according to which all the communication and the…
Q: Why does measuring effectiveness in traditional media advertising focus on exposure of advertising…
A: Traditional media like TV, radio and print promotions in papers and magazines have for quite some…
Q: Which one of the following options is the most effective promotional tool in making buyers…
A: Option d.Personal selling is the most effective promotional tool.
Q: Top 10 Most Misleading TV Commercials” discuss some deceptive and morally questionable techniques…
A: Advertising: Advertising is a marketing communication that employs a publicly sponsored,…
Q: advertising, ______ is the measure of how many times the average person in the target market is…
A: Marketing is the process of attracting customers towards a particular product or service using a…
Q: Promotion what is the Advertising (paid media) for coca-cola Company What is the Sales promotion…
A: A) We can say that where the Coca-Cola Company will pause paid advertising on all social media…
Q: Name and describe the various execution styles for presenting messages and provide an example of…
A: The advertisements that marketers display can have various messages regarding the product and those…
Q: Which of the followings cannot be considered as an element of promotion mix companies? a. Integrated…
A: The promotion mix refers to the combination of promotional activities that a marketer uses to…
Q: __________ is used by companies which focus on taking the focus of customers to its existing…
A: Let us discuss the above types of advertising Informative Advertising creates awareness of brands,…
Q: Rogain was the first branded prescription drug to be directly targeted to males with early signs of…
A: A promotional program can be defined as a program which is designed or prepared to promote the…
Q: Differentiate the promotional processes as to demand creation using the two (2) major types of…
A: Push advertising is a special procedure where organizations endeavor to take their items to the…
Q: Give an example of how the skills of a public relations firm might be employed to reinforce the…
A: Marketing is the process through which appropriate products reach out to the appropriate audience…
Q: Nicholas Anderson, a marketing specialist for a manufacturer of microwaves, is looking for ways to…
A: Marketing activity brings awareness about new product or improved products in the market. It is used…
Q: 5- Which of the following options is most effective to convince customers for an impulse purchase?…
A: Impulsive purchase refers to the tactics employed by the marketer which influence the customers in…
Q: This activity encourages you to experience the effects of promotions in your daily life by becoming…
A: Promotional activities refers to the strategies in which an organizations uses various techniques to…
Q: The most effective means to gain consumers attention, the best methods to convey messages and the…
A: The correct option is option a. Promotion.
Q: Your company sells antifreeze. Sales to consumers take place in a very short period, primarily…
A: Antifreeze are blue coloured liquids that are usually in blue colour which is mixed with…
Q: Choose an advertisement that you found to be especially memorable. Describe the advertisement and…
A: "Priceless" advertisings for Mastercard. The advertising describes memorable situations that you…
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- Which of the following is a sales promotion tool? a) You tube videos b) Advertising c) Loyalty cards d) Door-to-door sellinga) Explain how each TV ad or commercial presented its message to the viewing consumer.For an e-commerce business which is primarily focused on selling clothes online, why is a promotional theme and message important, what should be the promotion objectives and how important do public relations play in promotional marketing?
- Observation can help marketers: A) see how customers actually use a product B) understand what a particular product is successful C) connect the numbers to customer experience D) see the value of certain types of advertisingThe sales manager looked at the list of trade promotions suggested by the sales coordinator. Which one should he cross off the list as not being a trade promotion? A) multi-product refund offers B) dealer display material C) dealer premiums D) cooperative advertising E) promotion allowancesWhat are the key considerations for selecting appropriate keywords when creating an effective pay-per-click (PPC) advertising campaign?
- According to the present study OOH is an old type of advertising format and is considered a supplemental medium The questions are the following: 1) in what way is OOH considered supplementary? 2) Why should the advertiser understand the process of buying 1) what are the advantages they will gain from it?What is an advertisement that you have seen that you think does a good job of getting attention, holding interest, creating desire for the product/service, or obtaining action? On what form of media did you see this ad? Explain in a few sentences.What is an advertisement that you have seen that you think does a good job of getting attention, holding interest, creating desire for the product/service, or obtaining action? On what form of media did you see this ad? Explain in a few sentences. You do not need to comment on the posts of others.
- Which of the following marketing mix elements deal with maintaining brand loyalty and providing after sales services? a. Relationship marketing b. Packaging c. People d. PositioningChoose two companies, one a consumer products company and the other an on-line retailer. Conduct some research on these two companies in terms of their promotional practices; Describe some of the types of promotions that these companies have engaged in during the last year -- for example, ran television ads, sponsored an event, held a sweepstakes, etc. To the best of your abilities, determine the objective of each promotion in relation to the AIDA model. Also note if the companies' promotions are integrated or not.Is the advertisement effective in reaching the target audience in terms of selected media and its message? Does it capture the interest of the target audience AND resonate with its target audience?