How are social and economic risks associatedwith the following products likely to affect theoutlet choice behavior of consumers? How wouldthe perception of these risks differ by consumer?Situation?a. Sports carb. Athletic shoes (for running)c. Wine (as a gift)d. Hairdressere. Mountain bikef. Mouthwashg. Smartphoneh. Movie for a date
How are social and economic risks associatedwith the following products likely to affect theoutlet choice behavior of consumers? How wouldthe perception of these risks differ by consumer?Situation?a. Sports carb. Athletic shoes (for running)c. Wine (as a gift)d. Hairdressere. Mountain bikef. Mouthwashg. Smartphoneh. Movie for a date
Chapter7: Consumer Buying Behavior
Section: Chapter Questions
Problem 3DYMP
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Question
How are social and economic risks associated
with the following products likely to affect the
outlet choice
the perception of these risks differ by consumer?
Situation?
a. Sports car
b. Athletic shoes (for running)
c. Wine (as a gift)
d. Hairdresser
e. Mountain bike
f. Mouthwash
g. Smartphone
h. Movie for a date
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