Considering the marketing techniques available in the new digital era, design a digital communication strategy for NOKIA that could have prevented their major
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Considering the marketing techniques available in the new digital era, design a digital communication strategy for NOKIA that could have prevented their major fall
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- Facebook recently announced that it will let teens’ posts become public. Before the change, Facebook would only allow 13- to 17-year-old users’ posts to be seen by their “friends” and “friends of friends.” Now, however, their posts can be seen by anyone on the network if they choose to make their posts “public.” Twitter, another social medium gaining popularity with teens, has always let users, including teens, share tweets publicly. But because of Facebook’s vast reach, privacy advocates are very concerned about this latest development, particularly when it comes to children’s safety. Online predators and bullying are real safety issues facing youth. Other criticisms of Facebook’s decision boil down to money—some argue that this is just about monetizing kids. Facebook will be able to offer a younger demographic to advertisers wanting to reach them. Facebook defends its actions, saying the change in policy is due to teenagers wanting the ability to post publicly, primarily for…By the end of 2019, e-commerce was a fast-growing business channel continuously evolving andadapting to ensure revenue growth and profitability of businesses of all sizes. For someorganizations, an e-commerce strategy was a no-brainer. Implementing the right technology andeffective supply chain solutions to ensure customer satisfaction and boost sales. For otherorganizations, adoption was slower and sometimes non-existent. But even in those cases, businessleaders were aware e-commerce was inevitably on the horizon, however far they perceived it tobe.When the COVID-19 pandemic hit the world at the beginning of 2020, many businesses started toreact and rethink their operations; first, ensuring the health and safety of employees and customersalike, and second acting quickly to guarantee their economic survival. And so began the acceleratedgrowth of e-commerce, far beyond what any forecast would’ve predicted.According to a new IBM report, the pandemic has accelerated the shift away from…By the end of 2019, e-commerce was a fast-growing business channel continuously evolving andadapting to ensure revenue growth and profitability of businesses of all sizes. For someorganizations, an e-commerce strategy was a no-brainer. Implementing the right technology andeffective supply chain solutions to ensure customer satisfaction and boost sales. For otherorganizations, adoption was slower and sometimes non-existent. But even in those cases, businessleaders were aware e-commerce was inevitably on the horizon, however far they perceived it tobe.When the COVID-19 pandemic hit the world at the beginning of 2020, many businesses started toreact and rethink their operations; first, ensuring the health and safety of employees and customersalike, and second acting quickly to guarantee their economic survival. And so began the acceleratedgrowth of e-commerce, far beyond what any forecast would’ve predicted.According to a new IBM report, the pandemic has accelerated the shift away from…