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[Elanor] Elanor told her good friend Jenny about a brand new state-of-the-art sewing machine, the Sewmaster 500. Jenny is an aspiring fashion designer/seamstress, and Elanor is the head of a major fashion brand. Following Elanor's recommendation, Jenny purchases the Sewmaster 500. What can you conclude from this scenario? O Elanor engaged in public relations on behalf of Sewmaster O Elanor was a salesperson for the Sewmaster O Elanor was an online influencer O Elanor engaged in word-of-mouth O Jenny received publicity about the Sewmaster

[Elanor] Elanor told her good friend Jenny about a brand new state-of-the-art sewing machine, the Sewmaster 500. Jenny is an aspiring fashion designer/seamstress, and Elanor is the head of a major fashion brand. Following Elanor's recommendation, Jenny purchases the Sewmaster 500. What can you conclude from this scenario? O Elanor engaged in public relations on behalf of Sewmaster O Elanor was a salesperson for the Sewmaster O Elanor was an online influencer O Elanor engaged in word-of-mouth O Jenny received publicity about the Sewmaster

Principles Of Marketing
Principles Of Marketing
17th Edition
ISBN:9780134492513
Author:Kotler, Philip, Armstrong, Gary (gary M.)
Publisher:Kotler, Philip, Armstrong, Gary (gary M.)
Chapter1: Marketing: Creating Customer Value And Engagement
Section: Chapter Questions
Problem 1.1DQ
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[Elanor] Elanor told her good friend Jenny about a brand new state-of-the-art sewing machine, the Sewmaster 500. Jenny is an aspiring fashion designer/seamstress, and Elanor is the head of a major fashion brand. Following Elanor's recommendation, Jenny purchases the Sewmaster 500. What can you conclude from this scenario? O Elanor engaged in public relations on behalf of Sewmaster O Elanor was a salesperson for the Sewmaster O Elanor was an online influencer O Elanor engaged in word-of-mouth O Jenny received publicity about the Sewmaster
Transcribed Image Text:[Elanor] Elanor told her good friend Jenny about a brand new state-of-the-art sewing machine, the Sewmaster 500. Jenny is an aspiring fashion designer/seamstress, and Elanor is the head of a major fashion brand. Following Elanor's recommendation, Jenny purchases the Sewmaster 500. What can you conclude from this scenario? O Elanor engaged in public relations on behalf of Sewmaster O Elanor was a salesperson for the Sewmaster O Elanor was an online influencer O Elanor engaged in word-of-mouth O Jenny received publicity about the Sewmaster
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